Making Ideas Happen – Book Review and Essay
May 6, 2010 in Business Development, Productivity
[Editor's note: This post should have come out much earlier, I apologize for the delay. The book is fantastic!]
This is my review of 99%: “Making Ideas Happen” , the new book from Behance. What the authors have to say:
Ideas don’t happen because they are great – or by accident. Ideas are made to happen through a series of other forces.
But what are these miraculous and mysterious “forces”? And why are certain people and teams able to consistently defy the odds and push their ideas to fruition, time and time again? I have spent over four years meeting these creative powerhouses and asking them how they do it.
The result of this quest – Making Ideas Happen: Overcoming the Obstacles Between Vision & Reality (Penguin, Portfolio Imprint) – will land in bookstores [soon], on April 15th. In about 250 pages, the book collects a series of pragmatic tips, tools, and anecdotes about the art (and science) of making ideas happen.
I share the insights and methods of uber-productive creative leaders and teams – companies like Google, IDEO, and Disney, and individuals like authors Seth Godin and Chris Anderson, RISD President John Maeda, and Zappos CEO Tony Hsieh, among others.

This book is tremendous. I received a review copy last month and dove right in. I was so excited to take a look at the anecdotes and examples from people that I have learned so much from already. I strongly recommend that you pick up a copy of this book.
[Editor's note to the FTC: I did receive a copy of this product for free in exchange for writing a review, no other compensation or expectation of a positive review was expressed or implied.]





















