Age Of Conversation 2- Three Principals for Fusing Experimental Marketing and Social Media
July 16, 2009 in General Information
As a recent contributor to the Age of Conversation 2 “Why Don’t They Get It?”, I thought I would provide some little summaries of the the articles this remarkable book contains (You can order a copy of Age of Conversation 2 here, all proceeds go the the children’s charity Variety)
Three Principals for Fusing Experimental Marketing and Social Media by Peter Corbett
Peter Corbett shares his three main principals for fusing experimental marketing and social media. 1) The Creation Principal, 2) The Distribution Principle and 3)Socialization. With these three principals you will have the tools you need to create a marketing campaign that will generate social media
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